Is International Women’s Day still needed?

Is International Women’s Day still needed?

March 8 rolled around again. Another International Women’s Day. I wondered to myself as I was listening to the youngest ever MP, (a women whop entered parliament in the 1970’s), on the radio,  ‘why do we still need it?’. Then I quickly cast my mind back to when I created my manifesto for Corporate Crossovers. I wanted to bring forth amazing role models of successful women entrepreneurs in the UK, and globally to inspire my thinking. So, I sat down at my keyboard, and nothing happened. My mind was blank. It was easy for me to tap off Alan Sugar, Richard Branson, Donald Trump, but where were the women in the top of my consciousness? I realised that I too, thought first of men as entrepreneurs and captains of industry, not women. Ugh! Had I been brainwashed? Why did I think first of them, when my passion is to enable women to work in a way that is right for them – whether that be starting their own business, or re-engineering their corporate life.  I want women to be inspired and to feel that they can create and lead a significant enterprise on their terms. No longer do we need to be constrained by traditional work cultures. I wanted to change the way work works! Growing up in New Zealand, I had significant role models to lift my thinking – we were the first country in the world to give women the vote, we had not just one, but two women Prime Ministers, and a women Governor General. Incredible role models for gender equality. Yet, my paradigm for entrepreneurial...
What I Learnt from Four International Women’s Day Events

What I Learnt from Four International Women’s Day Events

Attending four International Women’s Days events last week in London was an incredible opportunity to listen, learn, reflect and discuss the issues and keys to success for women in business today. I attended the outstanding Women Inspiration and Enterprise Symposium, an intimate and inspirational Islington Chamber of Commerce Women in Enterprise event, an exuberant Women Unlimited Annual Conference and then a very stylish and chic Woman in Business Brunch. Speakers I watched ranged from Dame Vivian Westwood, Ariadne Founder Julie Meyer, Lynn de Rothschild, Muks founder Jaime Cooke, and vegan cupcake and bakery owner Ms Cupcake. Across the International Women’s Day events I watched over 30 successful women business owners speak about how they succeeded and in some cases almost failed, then succeeded again. Distilling the lessons from their stories, it was evident there are three traits all of them shared which enabled their success. The common traits all of them share are; Focus Mindset Perseverance 1. Focus What are you trying to create? What is the vision for your business and how will you impact your customer? All speakers spoke about their commitment to their vision of where they could see their business would be in the future. By having a clear vision, this enabled them to stay focused on the core business idea and do one thing brilliantly. Whilst tempted, they realized that shiny new toys, and left field opportunities would dilute their focus and thrust behind the original idea. Related to that focus is also the choice that these women made about what type of business they wanted. Did they want a lifestyle business, offering flexibility,...
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