Guest Post: 5 Ways to Get Your Business Going This Summer!

Guest Post: 5 Ways to Get Your Business Going This Summer!

For many UK small businesses, Summer means downtime. Your customers are away on holiday, and although you’re still open for trade, you probably don’t get as many enquiries. This means that you have a great opportunity to spend some time working ‘on’ your business, rather than ‘in’ your business. So instead of taking a rest (tempting, I know), think about doing some business development, and I have some great suggestions for you. N.B. Of course, if you’re in a highly seasonal or tourism-related field, you’re probably waiting for Autumn to roll around! In which case, bookmark this article to read later when your ‘down’ time arrives. 5 ways to make the summer count: 1.       Make a plan, Stan. Most of us don’t spend enough time planning because we are too busy doing! This means that most ‘work’ is reactive, rather than proactive, and doesn’t really move your business forward. It’s like treading water (keeping you afloat) versus swimming (travelling through the water). So, take just 30 minutess to spend on planning where you want your business to go during this next year. If you can, step away from your desk or counter, so that you are not distracted by the reactive work reminders that linger there. Just sit with a pen and paper and decide what you want to do. This could be new products or services, marketing campaigns, or finding a new type of client, for example. It’s up to you. 2.       Go to school! As a small business owner, you have to keep learning, but it’s hard to find the time to get better at running your business when...
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